There are over 90 million smartphone owners in the U.S. and over 65% of those smart phone users shop on their phones, including comparing prices for different brands, searching for discounts and coupons, taking pictures of products or locating a retail store. Assuming an annual growth rate of about 2 percent annually between 2010 and 2015 in cell phone subscriptions (77 percent of the world's … [Read more...]
Sharing Your Social Objects or Digital Assets: Make Them Valuable
Brian Solis uses a term called Social Objects which refers to digital assets you create. Examples of social objects are: Photos on Flickr Videos on You Tube Events via Facebook, Twitvite, Plancast Social Bookmarks on Delicious, Documents on Scribd Powerpoints on Slideshare Comments on Blogs Check in on Foursquare But what do you do once you have created those social objects? Social … [Read more...]