Google now gives greater value to sites that use SSL encryption by default. Sites that use HTTPS connections will now see a light increase in their search result position, for now at least. In the words of Google's Zineb Ait Bahajji and Gary Illyes, Webmaster Trends Analysts, [over] the past few months we’ve been running tests taking into account whether sites use secure, encrypted connections … [Read more...]
Did Penguin Change Search Forever?
With the Big G's Penguin update asserting control over backlink quality, can webmasters and SEO gurus continue business as usual? … [Read more...]